See Red! – Ruby Fresh Red for the Holidays!

Firebaugh, CA- November 6, 2013– Dazzle your produce customers this holiday season with the vibrantly colorful Wonderful variety pomegranates from Ruby Fresh!

As the holiday push for pomegranates has started, Ruby Fresh is pleased to announce that they have high quality Wonderful variety pomegranates ready to ship. They could not be happier with the color and amazing size currently available.  With harvest completed last week, this season presents exciting challenges for retailers who want to have high quality Wonderful variety pomegranates and pomegranate arils on the shelf for their customers.  Some advanced planning may be necessary when placing orders.  Ruby Fresh has supplies of the following sought after sizes:

Retail Sizes Available for Ruby Fresh or Royal Crown Labels:

  • Smaller sizes like 16’s and 18’s are still available currently, but with tighter supplies
  • Middle size 20’s, 22’s, and 24’s also have product available in pillow pack, or retail ready bins are also an option with advanced notice.
  • Currently offering a good alternative for retailers who prefer larger sizes, the 28’s are shipped under the same PLU sticker and have good availability through Fall and Early Winter.
  • Ever popular, extra large sizes 30/32/36 do have some availability, but a lot of advanced orders standing so call today for this high selling fruit.

Wide Variety of Specialty Display Packs and Display Bins

Ruby Fresh has load volume of pomegranate arils in all of the various pack styles and sizes.  Among our packaging options are the high-graphic consumer ready display bulk bins as well as our newly introduced mini-bins.  The new addition allows for merchandising these fall favorites in the front of the produce department for increased sales or even front of the store for holiday shoppers to impulse purchase.  Ruby Fresh Pomegranates also ship in 6×4 clamshells in our extra fancy grade, which works well for retailers who have self-checkout and floral option needs.  The Ruby Fresh clamshell offers extended shelf life and is also considered a great impulse point of purchase holiday favorite.

Arils, Salad Jewels and New Items!

New product this year, the excitement is building for the release of the highly sought Ruby Fresh Jewels cups in 4 and 5.3 oz. sizes.  These Jewels are perfect for all ages, delicious Ruby Fresh Pomegranate Arils in a convenient re-sealable to-go cup.  Sold in ready to display packs, these all natural Jewels are perfect for merchandising in the refrigerated cases, and kept to eye level will surely grab the eye of the customer looking for an easy healthy snack sized portion of fresh pomegranate arils.

Salad Jewels, an exclusive to Ruby Fresh, were developed as a convenience item for consumers who were looking for a unique and easy way to top their favorite salad greens.  Gaining momentum with the pairing of Ruby Fresh Pomegranate Arils and other salad topping favorites, they are offered in three flavor varieties, Sparkling Spring Mix (pomegranate arils, chopped walnuts, gorgonzola cheese), Gleaming Mediterranean Medley (pomegranate arils, sliced almonds, feta cheese), and Brilliant Southern Blend (pomegranate arils, sliced pecans, crumbled bacon).  Salad Jewels are now available in two convenient sizes: 7 oz., perfect for dressing up a salad for a full table or the 3.5 oz., perfect for two!

To learn more about Ruby Fresh, contact David Anthony at 559-933-0340, or email  For high-resolution images, please contact Marketing Plus at or 559-840-2393.